Web design for Mining Companies
How do you design a sturdy, up-to-date website for a global mining company?
For achieving marketing success with mining company website design, we use our complete array of top-tier website design and development services.
Creating a commanding digital presence for a mining company calls for professional design services that instill dependability and trust among stakeholders. Our Saskatoon-based mining company website designers have a track record of 15 years delivering just that.
Our team crafts bespoke websites for our mining clients, adeptly portraying your enterprise and your brand to the right audience on the web. We display your complete array of mining services in a contemporary and engaging manner. Built using state-of-the-art technology, your new site will act as a practical, adaptable, and dependable cornerstone for web marketing, set to grow and evolve with your industry needs.
We build all our websites for mining clients using WordPress, a leading-edge open-source platform for website creation and content management. Using WordPress enables us to tap into a wealth of powerful tools and systems, helping us cut costs and reduce overall development times, all without sacrificing quality, aesthetics, or performance. We steer clear of templates or pre-existing off-the-shelf designs. Instead, our 100% custom front-end design and handmade, fully bespoke WordPress backend installation facilitates total customization and swift access for editing or publishing new or updated content.
We deliver enterprise-grade WordPress web hosting servers tailored to our web design clients in the mining industry. Our hosting setup utilizes highly tuned systems aimed at providing swift, dependable websites. Our servers are equipped with leading US & Canada-based cloud infrastructure services, with all hosting facets, including server/database upgrades, managed by us.
We handle all aspects of managing and maintaining your WordPress website specifically designed for mining operations. We provide on-demand content updates and regular systems and software updates to guarantee that WordPress and all essential plugins are securely updated. We work with speed: virtually all regular site content updates pertinent to the mining industry can be completed within an hour.
Our Becker Design websites are specially designed for mining companies to organically improve your visibility on search engine results for related keywords, minimizing the need for extensive off-site SEO post-launch. We employ a tactically structured backend, lean frontend assets and code, top-tier hosting technology, and bespoke, well-written, search-engine-optimized content pertinent to the mining industry to ensure your new site ticks all the SEO boxes from day one.
The Journey So Far
Assisting our clients in achieving online success
Bryn Becker started a web design business in Saskatoon in 2011, undertaking diverse roles from web design to development, project management, and accounting. In 2022, Bryn expanded his team and rebranded as Becker Design and Media Group. Our Saskatoon-based web design gurus have partnered with mining corporations of various sizes over the past 15 years, delivering successful digital marketing and design solutions.
Some kind words
from our amazing clients
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I recently had the pleasure of working with Becker Design & Media to build a website for my local business, and I must say, they did an excellent job. From the initial consultation to the final launch, he was professional, responsive, and attentive to my needs. He listened carefully to my requirements and offered valuable suggestions to improve the site’s…
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If you own a business and want your website to stand out from your competitors you should really give Becker Design & Media a try. Bryn really knows his stuff. As a business owner myself, I can tell Bryn is very passionate about his work and not just doing it for the money. * * * * * * *…
- Read Full Review
Bryn was knowledgeable, timely and resourceful. His design was thoughtful and on brand. He was nimble and quick in responding to our schedule. His ongoing support has been essential, and his lighthearted professionalism made the project enjoyable. Highly recommend….
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Top-tier Website Design for Mining Companies and Professionals
Every mining company, regardless of size, is competing for a share of the market. The online competition is severe, and each company not only wants to rank on the first page of search results but also to stand out uniquely. Potential clients often find the best mining companies through organic web searches, hence an optimized mining company website design is key to your online marketing strategy.
Our web design firm in Saskatoon is known as the leading mining company website designers in Canada since 2011. We have a robust list of best practices for mining company web design and branding, which we leverage to create unique websites that make a real difference for our clients. Making your mining company visible in organic web searches is just part of the challenge. Engaging visitors on your website with professional design and compelling content is equally important.
Our expertise covers both interface design and search engine optimization for mining companies, gained over nearly two decades of working with mining corporations across Canada and globally.
Designing a website for a mining company can seem quite challenging for those unfamiliar with these issues. Our Saskatoon web designers guide each mining company through the design and digital marketing processes, from the discovery phase through implementation.
Upon project completion, our goal is not just to hand over the reins; we also want to ensure that you’ve acquired the knowledge to manage your new mining company website and brand more effectively, eventually delivering improved marketing results.
Northern Strands Group
The Northern Strands Group of Companies (NSGC) is a Saskatchewan-based provider of a wide range of construction, mining, and engineering solutions.
This website serves as the corporate headquarters for NSGC on the web. The site functions as a sleek, modern jumping off point for those looking for an overview of the companies under the NSGC umbrella, or looking for career opportunities at any of their companies. It was built with clean, geometric lines and a focus on accessibility, speed, and ease of navigation
Website Design Best Practices for Mining Companies
Let’s explore the best practices our Saskatoon web designers use when crafting superior mining company website designs.
Responsive Mining Company Websites
For the best mining company websites, a fully responsive website design is a must. Our experience and research show that a substantial portion of web traffic to mining company websites comes from mobile search. Given this widespread accessibility requirement, a mining company website design that is both fully responsive and optimized for mobile users is critical to the website’s success as a primary digital marketing tool.
Highlight the Company’s Services
When users visit your mining company website, there are two main pieces of information they seek; services and executive profiles. The best mining company website design agencies will promote your list of services promptly and efficiently, ensuring a fast and positive user experience on the website. These services should be featured prominently both on your homepage and profile pages with direct links to more comprehensive content about the services.
A custom website UI design coupled with a clear call-to-action ensures that website visitors are led swiftly through the sales funnel.
Executive Profile Pages
The second most sought-after information on your mining company’s website should be your executive or partner profiles. A key feature of our professional mining company website design often includes custom photography of each executive within the company on a landing page that links to each executive’s professional profile page. These profile pages offer a personal connection to the viewer, build credibility, communicate your areas of expertise, and provide an opportunity to connect via email, phone, or social media.
Explicit Calls-to-Action and Contact Methods
After investing time, effort, and resources into optimizing your website for search, it’s essential that the mining company website design communicates effectively and funnels website users to the appropriate section of the website that holds the information they seek. The best mining company websites offer a clear call-to-action, which leads to direct contact information via email, web form, or phone.
The website may also feature prominent CTAs that drive potential clients to areas of the website such as the contact page featuring the mining company phone number and contact form, or feature information and resources that your mining company wishes to promote (to increase conversions), or other marketing opportunities.
Design SEO-optimised Landing Pages
Mining company websites typically offer a range of different services or specialties, and to maximize search engine optimization, each service should have an SEO-optimized landing page for organic search. Each service or specialty area is unique, providing an opportunity to cast a wide net for organic web searches and relevant keywords.
By offering SEO-optimized landing pages for each area of service, the mining company website design can also help users focus on what they’ve come to your website to find, without confusion or the distraction of other services that may not be relevant to them at the time.
Website Compliance and Accessibility
As a professional mining company, the website must adhere to the highest level of compliance and provide accessible information to all users, whether they use screen readers or a laptop.
Leverage the Website for Recruitment
Mining companies often have a high staff turnover rate, and your website can be a valuable resource for recruiting new engineers and support staff. Within your mining company website design, we suggest having a job board where your firm or web administrator can easily add new job postings and share these optimized pages on professional job boards and social media.
Utilize Testimonials as a Design Element
Testimonials can significantly contribute to a positive image for your mining company if incorporated effectively within the website design. Through our years of experience, we’ve found that using testimonials as a design element to support a specific service (as opposed to creating a dedicated page of testimonials) is more effective in conveying the message and sentiment to visitors.
We limit the number of testimonials – because visitors are unlikely to read more than a handful – and we enhance their graphical presentation making them more appealing to scan or read quickly.
Establish a Mining Company Blog
One of the best ways to attract and engage with an audience is to establish a mining company blog. Engineers are very busy and rarely have time to write articles. However, with as little as a single blog post per month, your mining company website can demonstrate value to potential clients, play a more active role by promoting community events, and help enhance the attractiveness of your website to search engines.
Certified Sales and Rentals
Certified Sales and Rentals is a Saskatchewan-based provider of heavy equipment sales and rentals, primarily serving the resource extraction industry.
Certified’s website has multiple dynamic (searchable, filterable) product catalogues with hundreds of products, each with their own unique specs, photos, and other information.
This site is fully accessible, fully responsive, and easy to keep up to date with new inventory items.