Web design for Medical Aesthetics
How do we craft a robust, modern website for a Canadian medical aesthetics clinic?
We deploy our full suite of leading-edge web design and development services to secure online marketing success in the medical aesthetics arena.
A professional digital identity that reflects the trust and reliability your medical aesthetics clinic upholds is crucial. Our Saskatoon-based web designers, with a 15-year track record, can help you achieve this.
We design and build customized websites for our medical aesthetics clients, aptly displaying your business and brand to the right customers online. We showcase your complete suite of aesthetic services in a fresh and engaging way. Your new site, created with cutting-edge technology, will act as a reliable, flexible, and functional digital hub for your web marketing, poised to grow and evolve over time.
For our medical aesthetics clients, we build all our websites using WordPress, an innovative open-source platform for website development and Content Management System. Using WordPress lets us tap into a wide range of powerful tools and systems, helping us lower costs and total development times without sacrificing quality, aesthetics, or performance. We shun templates or pre-existing off-the-shelf designs; our entirely custom front-end design and hand-built WordPress backend installation allow for comprehensive customization and quick and easy access for editing or publishing new or updated content.
We provide superior WordPress web hosting servers to our web design clients in the medical aesthetics sector. Our hosting solution uses highly optimized systems built to make our websites lightning fast and ultra-reliable. We provision our servers using leading US & Canada-based cloud infrastructure providers, handling every aspect of hosting, including continuous server/database upgrades.
We manage and maintain your custom WordPress website for medical aesthetics. We provide on-demand content updates, and ensure systems and software updates are done regularly to keep WordPress and all crucial plugins safely updated. We work fast: the majority of regular medical aesthetics site content updates can be accomplished within an hour.
Our Becker Design websites for medical aesthetics are specially designed to organically improve your visibility on search engine results for medical aesthetics-related keywords, reducing the need for extensive off-site SEO efforts post-launch. We employ a tactically structured backend, lean frontend assets and code, top-tier hosting technology, and bespoke, well-written, search-engine-optimized content pertinent to the medical aesthetics industry to ensure your new site ticks all the SEO boxes from day one.
The Journey So Far
Helping our clients achieve online success
Bryn Becker started a web design venture in Saskatoon in 2011, serving diverse roles from web design to project management. In 2022, Bryn expanded his team and rebranded to Becker Design and Media Group. Collaborating with medical aesthetics clinics of all sizes for the past 15 years, our Saskatoon-based web design experts have provided triumphant digital marketing and design solutions.
Some kind words
from our amazing clients
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I recently had the pleasure of working with Becker Design & Media to build a website for my local business, and I must say, they did an excellent job. From the initial consultation to the final launch, he was professional, responsive, and attentive to my needs. He listened carefully to my requirements and offered valuable suggestions to improve the site’s…
- Read Full Review
If you own a business and want your website to stand out from your competitors you should really give Becker Design & Media a try. Bryn really knows his stuff. As a business owner myself, I can tell Bryn is very passionate about his work and not just doing it for the money. * * * * * * *…
- Read Full Review
Bryn was knowledgeable, timely and resourceful. His design was thoughtful and on brand. He was nimble and quick in responding to our schedule. His ongoing support has been essential, and his lighthearted professionalism made the project enjoyable. Highly recommend….
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Outstanding Website Design for Medical Aesthetics Clinics
Every medical aesthetics clinic is in a constant battle for market share, and standing out in a sea of online competition is vital. Potential clients often find the best clinics through local organic web searches, emphasizing the importance of optimized web design for your medical aesthetics clinic in your online marketing strategy.
Our Saskatoon-based web design agency is recognized as the top web designers for medical aesthetics clinics in Canada since 2011. We have also established a comprehensive list of best practices for medical aesthetics clinic web design and branding. These practices enable us to create unique websites that truly make a difference for our clients.
Our expertise spans both interface design and search engine optimization, gathered from nearly two decades of collaboration with clinics across Canada and North America.
We guide each medical aesthetics clinic through the design and digital marketing processes, making the journey less daunting. Upon project completion, we don’t just hand over the reins; we ensure that you have gained the knowledge to manage your new website and brand more effectively, delivering improved marketing results.
Luminique Cosmetic & Laser
Luminique Cosmetic & Laser in Saskatoon is a leading provider of medical aesthetic treatments, like Botox, fillers, microneedling, chemical peels, and laser hair removal.
The site’s design shines a spotlight on powerful imagery, illustrating how compelling images can tell a story, make an impact, and help to seamlessly funnel viewers to areas of interest.
This website is modern, clean, and showcases the beauty of the finer details.
Web Design Best Practices for Medical Aesthetics Clinics
Let’s delve into the best practices our Saskatoon web designers use when crafting top-tier medical aesthetics clinic website designs.
Responsive Web Design
A fully responsive website design is non-negotiable. A significant portion of web traffic to medical aesthetics clinics comes from mobile search. Given this, a website design that is fully responsive and optimized for mobile users is crucial to the website’s success as a primary digital marketing tool.
Highlight Clinic’s Services
Users visiting your website mainly seek two things: services and practitioner profiles. The best website designs will promptly and efficiently highlight your list of services while ensuring a fast and positive user experience.
Practitioner Profile Pages
The second most sought-after information on your clinic’s website should be your practitioner profiles. These profiles offer a personal connection to the viewer, build credibility, communicate your areas of expertise, and provide an opportunity to connect via email, phone, or social media.
Clear Calls-to-Action and Contact Methods
After optimizing your website for search, it’s vital that the design communicates effectively and funnels users to the appropriate sections. The best clinic websites offer a clear call-to-action, which leads to direct contact information.
SEO-optimised Landing Pages
Each service should have an SEO-optimized landing page for organic search. Each service area is unique, providing an opportunity to cast a wide net for organic web searches and relevant keywords.
Website Compliance and Accessibility
As a professional clinic, the website must adhere to the highest level of compliance and provide accessible information to all users, whether they use screen readers or a laptop.
Leverage the Website for Recruitment
Medical aesthetics clinics often have a need for new practitioners and support staff. Having a job board within your website can be an excellent resource for recruiting.
Utilize Testimonials as a Design Element
Testimonials significantly contribute to a positive image for your clinic if incorporated effectively within the website design. We enhance their graphical presentation making them more appealing to scan or read quickly.
Establish a Medical Aesthetics Blog
One of the best ways to attract and engage with an audience is to establish a blog. With as little as a single blog post per month, your clinic website can demonstrate value to potential clients, play a more active role in promoting community events, and enhance the attractiveness of your website to search engines.