Becker Design & Media Group Ltd — Saskatoon, SKEst. 2012 · hundreds of builds · this is one of them
Let’s Talk
Home / Our Work / Gryba Gratton← All projects
Law Firms

Gryba Gratton

Designed, developed, and looked after by Becker Design. This is one of hundreds of websites we've shipped over the years, and one of dozens of hand-built websites you can explore in our portfolio of recent builds.

Live at — grybagratton.ca
Client mark
Gryba Gratton website by Becker Design
Fig. 01 — Gryba GrattonLaw Firms
Overview

Web Design & Development Project Overview

Gryba Gratton is a Saskatoon firm doing criminal defence and child protection work. The firm was new under that name, which meant a new domain — and a new domain is where hard-won search position goes to die. That single fact set the terms for the whole build: everything had to be structured so the ranking survived the move rather than being rebuilt from nothing afterwards.

Seven lawyers each have their own page, with credentials, a direct line, an email address and the practice areas they work in, linked both ways so the practice-area page lists its lawyers and each lawyer lists their areas. Three support staff have pages too. The directory above them can be searched by name and narrowed by area of law and by position. Two practice areas — criminal defence, and child protection and child and family services — carry the substance, because a firm that does two things clearly beats a firm that claims eleven.

Case study

Deep Dive

What actually went into Gryba Gratton’s build, decision by decision — and the service behind each one.

  • 01

    A new name costs you your rankings

    Partners split, a firm renames, and the domain everyone has linked to for years is suddenly the wrong one. Nothing about the design mattered more than getting that transition right, so the page architecture, the templates and the URL structure were all settled against one question first: does this preserve what the old address earned?

    Where this goes deeperSEO Audits & Implementation Plans
  • 02

    Ten people, ten pages, real phone numbers

    Seven lawyers and three staff, each with a page carrying credentials, year of call, a direct line, an email address and the associations they belong to. Clients in criminal and child protection matters are not browsing — they are trying to reach a specific human quickly. The office manager and the legal assistants are findable by name for exactly that reason.

    Where this goes deeperLaw Firms
  • 03

    Built for the firm it will be

    A ten-person directory does not need a search box. It has one anyway, plus filters for area of law and for position, because the alternative is rebuilding the page the year they hire four more people. The structure is sized for the firm in five years and it costs nothing to run empty in the meantime.

    Where this goes deeperWordPress Design
  • 04

    Two practice areas, said properly

    Criminal defence. Child protection and child and family services. That is the whole list, and it is written out at full length rather than trimmed to fit a menu. Each page links to every lawyer who works in it and back again. There is no blog and no content treadmill here — the structure has to carry the ranking on its own.

    Where this goes deeperSEO
Same client

More websites we built for this client