Web design for Tech Startups
Innovative web design for Canadian Tech Startups
The landscape of tech startups is teeming with fierce competition for online visibility. Our proficiency in tailor-made tech startup website design will help your business stand out and convert qualified website visitors into loyal customers.
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How do you design a vibrant, modern website for a Canadian tech startup?
To secure marketing success in tech startup website design, we deploy our full range of superior website design and development services.
Tech Startup Web Design
Creating a dominant digital identity for a tech startup requires professional design services that foster innovation and credibility among clients. Our Saskatoon-based tech startup website designers have a 15-year record of delivering just that.
Custom Web Development
For our tech startup clients, we design and develop innovative websites that correctly represent your startup and brand to the right online audience. We display your full range of tech services in a current and compelling way. Built using the latest technology, your new site will serve as a dependable, adaptable, and practical base for your online marketing, ready to expand and adapt over time.
Custom WordPress Sites
For our tech startup clients, we create all our websites utilizing WordPress, a cutting-edge open-source platform for website creation and Content Management System. WordPress allows us to leverage a broad range of potent tools and systems, helping us decrease costs and overall development times without compromising on quality, aesthetics, or performance. We avoid templates or pre-existing designs; our completely custom front-end design and handcrafted WordPress backend installation enables full customization and swift and easy access for editing or publishing new or updated content.
WordPress Hosting
We supply top-tier WordPress web hosting servers to our web design clients in the tech startup sphere. Our hosting solution employs highly optimized systems aimed at making our websites lightning fast and supremely reliable. We provision our servers using elite US & Canada-based cloud infrastructure providers and handle all hosting details, including continuous server/database upgrades.
Website Management
We look after every aspect of managing and maintaining your WordPress website custom-built for tech startups. On-demand content updates are provided, along with systems and software updates to ensure that WordPress and all critical plugins are securely updated. We work fast: the majority of regular tech startup site content updates can be completed in an hour.
Search Engine Optimization
All Becker Design websites for tech startups are constructed from the ground up to help your startup naturally rise on search engine results for tech-related keywords, minimizing the need for continuous off-site SEO work post-launch. We utilize a strategic backend structure, lightweight frontend assets, ultra-high-performance hosting, and custom, well-written, tech-centric, search-engine-friendly content to ensure your new startup site checks all the SEO boxes from the get-go.
Our Journey
Helping our clients conquer the online world
Bryn Becker embarked on a web design venture in Saskatoon in 2011, handling various roles from web design to development, project management, and even accounting. In 2022, Bryn expanded his team and rebranded to Becker Design and Media Group. Our Saskatoon-based web design experts have teamed up with tech startups of all sizes over the past 15 years, delivering victorious digital marketing and design solutions.
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from our amazing clients
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I worked with Bryn on a website redesign for a non-profit client. He was a total delight to work with from start to finish. He was extremely friendly and pleasant to work with, always clear and consistent on timelines, and produced a beautiful, well-designed, accessible, usable site that we’re absolutely thrilled with, at a competitive price. I would recommend him…
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Becker has been a huge supporter of the Pink Wig Foundation since day one. He built our website to perfection and is always a text away for any issues we may have! He has also done all my design for my King Management business and it is top notch! If I could put 10 stars I would! He’s the best…
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I recently had the pleasure of working with Becker Design & Media to build a website for my local business, and I must say, they did an excellent job. From the initial consultation to the final launch, he was professional, responsive, and attentive to my needs. He listened carefully to my requirements and offered valuable suggestions to improve the site’s…
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Superior Website Design for Tech Startups and Professionals
Every tech startup, irrespective of its size, is battling for a chunk of the market. The online competition is fierce, and each company strives to not only appear on the first page of search results but also to distinguish itself uniquely. Potential clients often discover the best tech startups through local organic web searches, hence having an optimized tech startup website design is critical to your online marketing strategy.
Our web design agency in Saskatoon is renowned as the top tech startup website designers in Canada since 2011. We have also compiled a robust list of best practices for tech startup web design and branding, which we employ to create unique websites that make a real difference for our clients. Making your tech startup visible in organic web searches is only half the battle. Engaging visitors on your website with professional design and compelling content is equally important.
Our expertise stretches both interface design and search engine optimization for tech startups, garnered over nearly two decades of working with innovative businesses across Canada and North America.
The journey of designing a website for a tech startup can seem quite challenging for those not versed in these issues. Our Saskatoon web designers guide each tech startup through the design and digital marketing processes, from the discovery phase through implementation.
Upon project completion, our goal is not just to hand over the reins; we also want to ensure that you’ve acquired the knowledge to manage your new tech startup website and brand more effectively, ultimately delivering improved marketing results.
Featured Project
SWAT MAPS
SWAT MAPS is a Saskatchewan-based AgTech company that specializes in providing agronomists and farmers around the world with unique software and hardware solutions designed to improve soil and yield potential.
The SWAT MAPS website is designed to highlight key information for two separate types of users and potential customers, make that information effortless to locate and consume, and make it super simple for all types of users to navigate the whole site quickly and easily — regardless of their type of device or their internet connection speed, or whether they’re in an office or out in the field.
Website Design Best Practices for Tech Startups
Let’s delve into the best practices our Saskatoon web designers use when crafting top-tier tech startup website designs.
Responsive Tech Startup Websites
A fully responsive website design is non-negotiable for the best tech startup websites. We’ve learned through our experience and research that a significant portion of web traffic to tech startup websites comes from mobile search. Given this widespread accessibility requirement, a tech startup website design that is both fully responsive and optimized for mobile users is crucial to the website’s success as a primary digital marketing tool.
Highlight the Startup’s Services
When users visit your tech startup website, there are two main pieces of information they seek; services and founder profiles. The best tech startup website design agencies will promptly and efficiently highlight your list of services while ensuring a fast and positive user experience on the website. These services should be prominently featured both on your homepage and profile pages with direct links to more comprehensive content about the services.
A custom website UI design coupled with a clear call-to-action ensures that website visitors are swiftly led through the sales funnel.
Founder Profile Pages
The second most sought-after information on your tech startup’s website should be your founder or team profiles. A key feature of our professional tech startup website design often includes custom photography of each founder within the company on a landing page that links to each founder’s professional profile page. These profile pages offer a personal connection to the viewer, build credibility, communicate your areas of expertise, and provide an opportunity to connect via email, phone, or social media.
Explicit Calls-to-Action and Contact Methods
After investing time, effort, and resources into optimizing your website for search, it’s vital that the tech startup website design communicates effectively and funnels website users to the appropriate section of the website that holds the information they seek. The best tech startup websites offer a clear call-to-action, which leads to direct contact information via email, web form, or phone.
The website may also feature prominent CTAs that drive potential clients to areas of the website such as the contact page featuring the tech startup phone number and contact form, or feature information and resources that your tech startup wishes to promote (to increase conversions), or other marketing opportunities.
Design SEO-optimised Landing Pages
Tech startup websites typically offer a range of different services or specialities, and to maximize search engine optimization, each service should have an SEO-optimized landing page for organic search. Each service or specialty area is unique, providing an opportunity to cast a wide net for organic web searches and relevant keywords.
By offering SEO-optimized landing pages for each area of service, the tech startup website design can also help users focus on what they’ve come to your website to find, without confusion or the distraction of other services that may not be relevant to them at the time.
Website Compliance and Accessibility
As a professional tech startup, the website must adhere to the highest level of compliance and provide accessible information to all users, whether they use screen readers or a laptop.
Leverage the Website for Recruitment
Tech startups often have a high staff turnover rate, and your website can be a valuable resource for recruiting new talent. Within your tech startup website design, we suggest having a job board where your firm or web administrator can easily add new job postings and share these optimized pages on professional job boards and social media.
Utilize Testimonials as a Design Element
Testimonials can significantly contribute to a positive image for your tech startup if incorporated effectively within the website design. Through our years of experience, we’ve found that using testimonials as a design element to support a specific service (as opposed to creating a dedicated page of testimonials) is more effective in conveying the message and sentiment to visitors.
We limit the number of testimonials – because visitors are unlikely to read more than a handful – and we enhance their graphical presentation making them more appealing to scan or read quickly.
Establish a Tech Startup Blog
One of the best ways to attract and engage with an audience is to establish a tech startup blog. Startups are very busy and rarely have time to write articles. However, with as little as a single blog post per month, your tech startup website can demonstrate value to potential clients, play a more active role by promoting community events, and help enhance the attractiveness of your website to search engines.